MENTAL PERFORMANCE COACHING

The Key to Boosting Your Child’s Confidence

From Pro to Youth Athletes – Mental Performance Coaching You Can Trust

  • Anxious before games

  • Overthinks & hesitates
  • Struggles with confidence

  • Losing the love of the game

  • Nothing seems to be helping

IS YOUR CHILD UNDERPERFORMING?

Having the ability doesn’t matter,
if they can’t use it when it matters most

  • Feel performance anxiety under pressure?

  • Constantly worried about what others think?

  • Struggling with self-doubt and fear of failure?

  • Frustrated & deflated in the face of adversity?

  • Overthinking & hesitation leading to mistakes?

CONFIDENCE IS THE MISSING PIECE

The only way for your child to perform at their capabilities is to play with confidence

SIMPLIFYING THE MENTAL GAME

We understand that trying to help your child work on their mindset can be difficult and frustrating

  • Practical & Personalized Programs
    We don’t use cookie-cutter strategies or fluffy clichés — instead, we provide practical and personalized strategies that deliver repeatable and reliable results

  • Relatable & Expert Coaches
    We have a dedicated team of 20+ coaches that include former Olympians and professional athletes who have been in your child’s shoes and know what it takes to climb the ranks

  • Proven Results
    We have helped 10,000+ athletes play with more confidence and have 500+ five-star google reviews

500+ FIVE STAR REVIEWS

Don’t take our word for it – check out our proven track record

IT’S EASY TO GET STARTED

Follow these 3 steps so you can improve your mental game

SUPPORTING YOUR CHILD IS OUR TOP PRIORITY

We know how challenging sports can be

As a parent, all you want is the best for your child. So when your child tenses up and starts to underperform – it breaks your heart. You try everything to help, but nothing seems to work. In fact, their confidence only gets worse and the love of the game starts to dwindle. At CEP Mindset, our proven approach clears away the noise holding your child back and helps them develop the mental skills to thrive when it matters most. By guiding them through our personalized and practical strategies, they’ll build confidence, embrace pressure, and rediscover the love for the game—while achieving the Consistent Elite Performance they’ve been striving for.

WE ARE COMMITTED TO YOUR CHILD’S RESULTS

Our mission is to improve the culture of sport by developing healthier mindsets one athlete at a time

THE CEP MINDSET SYSTEM

How our programs support athletes & parents

The CEP Mindset System combines practical strategies with a personalized approach.

This ensures our programs follow a repeatable process while allowing us to be innovative and customize the strategies for reliable and optimal results for each client.

With youth athletes we include parents as part of the program. We want the athlete, parent, and CEP coach to be on the same page when it comes to the strategies that will optimize the athletes mental game. The level of involvement of the parent in these programs is dependent on the age and maturity of the athlete.

Our system follows 3 simple steps that have helped 10,000’s of athletes play with more confidence:

Step 1 is use the CEP Assessment and identify your priorities.

You wouldn’t build a house without a blueprint – and in the same manner your child shouldn’t seek to improve their mental game without first knowing what to work on.

The CEP assessment breaks down your child’s mindset into the 7 Mental Skills that they need to develop in order to build a strong foundation and win the mental game.

This breakdown not only helps us determine which mental skills to prioritize in their program, but also ensures we keep them accountable to making progress.

Now that you can see what your child will be working on, let us show you HOW your child will work on it in step 2.

Step 2 is about personalizing the practical and proven strategies.

A good blueprint won’t help without the right tools. For example, you may have tried the cookie-cutter advice perpetuated by sport culture like ‘be positive, forget about it, or don’t worry about it.’

But when you build your child’s mental game by patching together all these fluffy quick fixes – it’s like building a house out of straw – it is not sustainable & will fall apart in the face of adversity & pressure.

Instead, you need to build your child’s mental game – like you would a brick house – out of practical & personalized strategies that deliver reliable and repeatable results.

We have 3 sets of tools – your child might not need to use all the tools, but they do need to build a personalized mental toolbox based on their blueprint and current needs. Here are the four fundamental strategies we go through with every client:

Step 3 is about optimizing your child’s mental toolbox for long-term results.

Implementing steps 1 and 2 can get your child results quickly, but if they stop doing the work they will gradually stop getting the benefits.

Similar to how a brick house needs be maintained and modified – the mental game requires constant work and refinement. It never ends.

It is a constant process of self-awareness, self-discovery, and growth.

As time passes your child will need to evolve & upgrade their alter ego and reset routine.

They should also constantly tweak and tinker with their personalized scorecard, imagery scripts, and core priorities to match their ever changing landscape.

At CEP Mindset, we like to use our 5 Milestones to make the mental game more tangible and help keep your child committed to the constant upkeep and upgrades.

Every season they start from square one and have to put in the work to reach each milestone.

Note that the numbers above are generic and are altered depending on the sport. We use 95% plus in the zone to avoid the trap of perfection.

When your child joins our programs, they will stop under performing and start achieving Consistent Elite Performance.

ATHLETE AGE RANGE

We Work with Youth to Pro Athletes

Our programs are effective for Youth, Amateur, & Professional Athletes. We follow a similar process regardless of the context. However, you can find out more about the nuances of the different age groups of youth athletes we work with:

We work with many athletes 12 years old and younger. In these programs the parents are more heavily involved. Generally attending sessions with the athlete and or having 25-75% of the program hours spent working directly with the parent. We have worked with athletes as young as 8 years old. 

The rollout and involvement of the parents in these programs is dependent on the maturity of the athlete more so than the age.

One of the great benefits to working on an athlete’s mental game at a young age is that they develop a solid foundation that will serve them as they progress through their athletic career.

The pace of the program might be slower than an older athlete, but the athlete is generally more open and receptive. So this gives the athlete the opportunity to strengthen their mindset now, instead of waiting till they are older where more is at stake and the current mindset has only cemented further.

The majority of our clients are amateur athletes aged 13-18. 

This is a crucial time period in their development as an athlete and as a person. It is also the time period where the pressures and adversities can pile up, but often the athlete lacks the tools to effectively cope. 

This can be frustrating because all the hard work can go out the window if they can’t get their head in the right place. It also can be costly to their long term goals — as one or two poor months, let alone a poor season, can be hard to bounce back from.

We take a lot of pride in the impact we have with these amateur athletes because every CEP coach was once in these exact shoes. Our own struggles with the mental game in this age range is the main reason why every CEP coach got into this profession. 

As such, we are able to relate, understand, and effectively guide them through this crucial time period.

SPORT SPECIFIC PROGRAMS

As former athletes we know the unique demands of your sport

Each program is tailored to meet the unique demands of your situation and your sport. We use our extensive experience working with athletes from a variety of sports to tackle the unique challenges of your sport quickly and effectively.

In addition to being highly educated and trained in Sport Psychology, our coaches also have extensive personal sporting backgrounds with the majority playing their primary sport at the collegiate level or higher including coaches who have competed at the National, Professional, and Olympic levels. This provides us with the ability to relate, understand, and, therefore, give unique guidance and insights.

You can learn more about the common challenges and solutions we use with the following sports:

SPORT SPECIFIC PROGRAMS

As former athletes we know the unique demands of your child’s sport

Each program is tailored to meet the unique demands of your child’s situation and sport. We use our extensive experience working with athletes from a variety of sports to tackle the unique challenges of your child’s sport quickly and effectively.

In addition to being highly educated and trained in Sport Psychology, our coaches also have extensive personal sporting backgrounds with the majority playing their primary sport at the collegiate level or higher including coaches who have competed at the National, Professional, and Olympic levels. This provides us with the ability to relate, understand, and, therefore, give unique guidance and insights.

You can learn more about the common challenges and solutions we use with the following sports:

FAQ

Our programs start at $1,600. Prices vary based on the experience of the coach and the length of the program. On the higher end, our programs can cost $5,000 to $10,000 for a year long program.

During the 15 min intake call with our admin team, we will answer all your questions about the rates and program options based on the coaches that are the best fit for you.

First you tryout the coach with a free intro session, then you start a program if it feels like the right fit for you.

The end goal is you get the right coach for you at a cost that works for you.

Once you choose a program, then we promise that within the first 30-Days you will be satisfied with your program and see results or we will give you a 100% refund.

You choose a program that you plan to complete – you are not locked in and can stop at anytime.

It depends on your insurance and who your sessions are with.

In short: YES – if  you purchase sessions with one of the counsellors on our team, then you are likely to get coverage by your benefits in Canada. For more clarity, you will need to speak with our administrative team by booking here.

On the other hand, Dr. Cassidy Preston & the majority of the CEP team of coaches are not clinical therapists and are not licensed to diagnose or treat mental illness and, therefore, are NOT covered under most benefits. They are coaches and consultants who help athletes strengthen their mindset, get in the ZONE, and achieve Consistent Elite Performance.

You can read more about the similarities and differences between a sport psychologist and mental performance coach by clicking here.

Our 1-on-1 coaching programs are scheduled based on your needs and availability. You start with a free 30 minute 1-on-1 intro session, then your coach will recommend which option will be the best fit for you.

The first session in your program is generally 1 hour and the remaining sessions are 30 minutes.

Our shorter programs include 6-8 hours and last 2-4 months.

Other programs are last 6 months or 1 year and will have either weekly or bi-weekly 30 min sessions.

Importantly – the program is tailored to meet your unique needs and intended to optimize your results. So there is always unique considerations and nuances for every program.

Note year long programs generally will slow down sessions in the off-season.

Our 1-on-1 coaching programs can take place in person, on zoom, or via phone.

Generally most programs take place on zoom for simplicity and convenience. Especially given the majority of sessions are 30 minutes – travelling for that short of a session creates too much friction.

Occasionally the coach that is the best fit for you may also be located near you – when possible trying to co-ordinate an in-person session is ideal, but not necessary.

The zoom option also ensures you get the best quality coach and doesn’t limit you to coach that lives in close proximity.

Additionally, your coach may travel to see you in-person while you perform in your sport. This is not a standard part of our programs, but it could be personalized addition or sometimes it lines up that you have a tournament in the city of your coach – and we love to see our athletes perform live. 

Alternatively, it can be beneficial for clients to send video of their performance to their coach – therefore, we can review body language and help further bridge the gap between their mindset and real-life performance.