MENTAL PERFORMANCE COACHING

Trusted By Professional Athletes,
Tailored for Business Executives

Train Your Mind Like a Professional Athlete

YOU DON’T NEED TO BE OVERWHELMED

Manage the Stress of Your Work Like a Pro Athlete

  • Are high-stakes & daunting external targets consuming you?

  • Frustrated & deflated by the constant barrage of demands?

  • Doubting yourself & experiencing imposter syndrome?

  • Overthinking & hesitating when making decisions?

  • Struggling to juggle work & personal life?

YOU DON’T NEED TO BE OVERWHELMED

Manage the Stress of Your Work Like a Pro Athlete

  • Are high-stakes & daunting external targets consuming you?

  • Frustrated & deflated by the constant barrage of demands?

  • Doubting yourself & experiencing imposter syndrome?

  • Overthinking & hesitating when making decisions?

  • Struggling to juggle work & personal life?

EMBODY THE MINDSET OF A PRO ATHLETE

We Work with High-Performers in Business, Finance, & Medicine as well as First-Responders & Military

SIMPLIFYING YOUR MINDSET

We understand that working on your mental game can be difficult and confusing

  • Practical & Personalized Programs
    We don’t use cookie-cutter strategies or fluffy clichés — instead, we provide practical and personalized strategies that deliver repeatable and reliable results

  • Relatable & Expert Coaches
    We have a dedicated team of 20+ coaches that include former professional athletes who know what it takes to handle pressure, filter the noise, and climb the ranks

  • Proven Results
    We have helped 10,000+ athletes & high-performers show up with more confidence and have 500+ five-star google reviews

500+ FIVE STAR REVIEWS

Don’t take our word for it – check out our proven track record

IT’S EASY TO GET STARTED

Follow these 3 steps so you can improve your mental game

SUPPORTING YOU IS OUR TOP PRIORITY

We know how stressful work can be

As a high-performer, you have high standards for your work and care deeply about your performance. But this can come with a cost. The mental toll of high-demands and competing priorities can weigh on you. Instead of feeling in control and thriving, you start to feel overwhelmed and stressed – which eventually spills into your personal life. At CEP Mindset, our proven approach helps you develop the mental skills to thrive when the stakes are high, just like a professional athlete. By guiding you through our personalized and practical strategies, you’ll gain clarity, build confidence, and regain a sense of control in your work and life.

WE ARE COMMITTED TO YOUR RESULTS

Our mission is to improve the culture of sport & business by developing healthier mindsets one person at a time

THE CEP MINDSET SYSTEM

How our programs work

The CEP Mindset System combines practical strategies with a personalized approach.

This ensures our programs follow a repeatable process while allowing us to be innovative and customize the strategies for reliable and optimal results for each client.

Our system follows 3 simple steps that have helped 10,000’s of athletes & high-performers show up with more confidence:

Step 1 is use the CEP Assessment and identify your priorities.

You wouldn’t build a house without a blueprint – and in the same manner you shouldn’t seek to improve your mental game without first knowing what to work on.

The CEP assessment breaks down your mindset into the 7 Mental Skills that you need to develop in order to build a strong foundation and win the mental game.

This breakdown not only helps us determine which mental skills to prioritize in your program, but also ensures we keep you accountable to making progress.

Now that you can see what you will be working on, let us show you HOW you will work on it in step 2.

Step 2 is about personalizing the practical and proven strategies.

A good blueprint won’t help without the right tools. For example, you may have tried the cookie-cutter advice perpetuated by sport culture like ‘be positive, forget about it, or don’t worry about it.’

But when you build your mental game by patching together all these fluffy quick fixes – it’s like building a house out of straw – it is not sustainable & will fall apart in the face of adversity & pressure.

Instead, you need to build your mental game – like you would a brick house – out of practical & personalized strategies that deliver reliable and repeatable results.

We have 3 sets of tools – you might not need to use all the tools, but you do need to build your personalized mental toolbox based on your blueprint and current needs. Here are the four fundamental strategies we go through with every client:

Step 3 is about optimizing your mental toolbox for long-term results.

Implementing steps 1 and 2 can get you results quickly, but if you stop doing the work you will gradually stop getting the benefits.

Similar to how a brick house needs be maintained and modified – the mental game requires constant work and refinement. It never ends.

It is a constant process of self-awareness, self-discovery, and growth.

As time passes you will need to evolve & upgrade your alter ego and reset routine.

You should also constantly tweak and tinker with their personalized scorecard, imagery scripts, and core priorities to match your ever changing landscape.

At CEP Mindset, we like to use our 5 Milestones to make the mental game more tangible and help keep you committed to the constant upkeep and upgrades.

Every season you start from square one and have to put in the work to reach each milestone.

Note that the numbers above are generic and are altered depending on the sport. We use 95% plus in the zone to avoid the trap of perfection.

When you join our programs, you will stop under performing and start achieving Consistent Elite Performance.

FAQ

Our programs start at $1,600. Prices vary based on the experience of the coach and the length of the program. On the higher end our programs can cost $5,000 to $10,000 for a year long program.

During the 15 min intake call with our admin team, we will answer all your questions about the rates and program options based on the coaches that are the best fit for you.

First you tryout the coach with a free intro session, then you start a program if it feels like the right fit for you.

The end goal is you get the right coach for you at a cost that works for you.

Once you choose a program, then we promise that within the first 30-Days you will be satisfied with your program and see results or we will give you a 100% refund.

You choose a program that you plan to complete – you are not locked in and can stop at anytime.

It depends on your insurance and who your sessions are with.

In short: YES – if  you purchase sessions with one of the counsellors on our team, then you are likely to get coverage by your benefits in Canada. For more clarity, you will need to speak with our administrative team by booking here.

On the other hand, Dr. Cassidy Preston & the majority of the CEP team of coaches are not clinical therapists and are not licensed to diagnose or treat mental illness and, therefore, are NOT covered under most benefits. They are coaches and consultants who help athletes strengthen their mindset, get in the ZONE, and achieve Consistent Elite Performance.

You can read more about the similarities and differences between a sport psychologist and mental performance coach by clicking here.

Our 1-on-1 coaching programs are scheduled based on your needs and availability. You start with a free 30 minute 1-on-1 intro session, then your coach will recommend which option will be the best fit for you.

The first session in your program is generally 1 hour and the remaining sessions are 30 minutes.

Our shorter programs include 6-8 hours and last 2-3 months.

Other programs are last 6 months or 1 year and will have either weekly or bi-weekly 30 min sessions.

Importantly – the program is tailored to meet your unique needs and intended to optimize your results. So there is always unique considerations and nuances for every program.

Note year long programs generally will slow down sessions in the off-season.

Our 1-on-1 coaching programs can take place in person, on zoom, or via phone.

Generally most programs take place on zoom for simplicity and convenience. Especially given the majority of sessions are 30 minutes – travelling for that short of a session creates too much friction.

Occasionally the coach that is the best fit for you may also be located near you – when possible trying to co-ordinate an in-person session is ideal, but not necessary.

The zoom option also ensures you get the best quality coach and doesn’t limit you to coach that lives in close proximity.

Additionally, your coach may travel to see you in-person while you perform in your sport. This is not a standard part of our programs, but it could be personalized addition or sometimes it lines up that you have a tournament in the city of your coach – and we love to see our athletes perform live. 

Alternatively, it can be beneficial for clients to send video of their performance to their coach – therefore, we can review body language and help further bridge the gap between their mindset and real-life performance.